The Best Ways to Use Canva for Your Business

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Canva is an excellent tool that allows you to easily create high-quality professional graphics and videos for your business online. Whether you want to make a logo, content for your website or social media, or design a creative email newsletter, you can do it for free with Canva. Join us as we dive into some of the best ways to use Canva for your business!

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The Best Ways to Use Canva for Your Business

The first thing you’ll want to do when you get to Canva is to create your free account. You can access the program by either going straight through the website or downloading their free mobile app. You’ll need this to store the projects you want to save and come back to work on later. After you create your account and you’re looking at the main dashboard, you’ll be able to choose from a variety of projects. You can also choose to create a custom-sized, blank project.


Mondays in PJs logo

If you’re on the prowl for tools that let you easily create a logo for your business for free, Canva has your back. They’ve got tons of templates to get you started if you aren’t exactly sure what it is you’re looking for, or if graphic design isn’t really your strong suit. You can also start from scratch and build your own if you prefer.

Short-Form Videos

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Have you jumped onto the TikTok train? If your target market includes those between the ages of 18-24, you’ll probably want to do so, as it’s a favorite among that age group. With Canva, creating TikTok videos (and YouTube videos, actually!) is simple, with built-in templates, stock video footage, point-and-grab add-ons, and more!


Ah, invoicing. A process that can be both exciting and stressful at the same time. Well, creating and sending invoices doesn’t have to be stressful, not with Canva, anyway. They offer several templates that you can alter to fit your brand’s style. Or, you can start from scratch and use your own images and logo, etc. Now, the only part of invoicing that may cause you any stress is when you’re waiting for your clients to pay them!

Social Media Graphics

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Need killer graphics for your social accounts? When you go to create a new design on Canva, there are several options to choose from, which include different social media platforms. Let’s say you want to create a promotional post for your brand’s Facebook page. You would simply choose “Facebook post” from the list of available options. Check out our 3-day-per-week month’s worth of fully customizable professional social media templates here.

Media Kits

Media kits are crucial tools for bloggers to have in their belts and can be beneficial to a variety of influencers and online business owners. Whether you’re looking to create a media kit for the first time or just update your existing one, Canva has you covered. Use a free template like the one below or design your own from scratch.


Do you need to put together a webinar or other type of presentation quickly and easily? This is one of the best ways to use Canva for your online business. They offer a number of different templates that include cohesively designed slides for your business’s needs.


If you sell t-shirts on Shopify or Etsy, etc., you can use Canva to design the graphics for your products. This way, you’ll have the graphics ready to go for when you need to upload them to the site where you can stick them on your clothes and other products, and add them to your storefront.


Infographics are especially effective when it comes to connecting with your target market since most people respond so well to the combination of visuals and information. According to Hubspot, they can even increase your web traffic by up to 12%.

Infographic: the best ways to use Canva for your business


Do you send out a weekly (or daily) newsletter for your business? Canva offers a variety of elements and templates that allow you to build beautifully designed letterheads and newsletters to wow your clients.

Creating Professional Graphics With Canva

If you’re looking to take things up a notch and you’d like the ability to access more fonts, elements, images, and features, you may consider upgrading to Canva Pro. It’s less than $13/month when you pay per month, and less than $10/month if you pay annually. It’s definitely worth the investment. Plus, you can always try it free for a month first to see if it’s worth it before you pay up.

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Erika Sellmer is a digital content specialist with a passion for remote work and empathic design.